It is a fashion brand created by a creative, young and fresh spirit, dedicated to women who love to feel beautiful, prefer colors, are self-confident and love to be well dressed for every occasion. The Paulá Brázil woman is a cosmopolitan woman, dynamic, gritty, elegant and sensual but at the same time she is a sensitive and romantic woman who makes others and herself happy with her cheerfulness and positivity.
 The fabrics always have an exclusive print thanks to designs created by the stylist, rich in colors skilfully combined to maintain a balance between them and the accessories. 
The fabrics are always in natural fibres, mainly represented by fine silks depicting the exclusive designs of the stylist and embellished with hand embroidery and crystal rhinestones. 
The garments, all "Made in Italy", are made manually with a skilful tailoring and with the moulage technique that allows them a perfect fit.